1. Responsible body, legal bases, purpose
With regard to all personal data that arises, we store and process the data in compliance with the relevant regulations on data protection, particularly the General Data Protection Regulation (GDPR), the German Data Protection Law (BDSG) and the German Telemedia Act (TMG). The controller responsible for compliance with the data protection laws and the service provider under the German Telemedia Act is:
EUCHNER GmbH + Co. KG
70771 Leinfelden-Echterdingen, Germany
Commercial register District Court Stuttgart, HRA 221073
Article 6(1)(1)(a)(b) and (f) of the GDPR as well as section 15 of the German Telemedia Act (TMG) form the basis for the processing of personal data.
If data is entered on our website, e.g. during a request for a quotation, registration for a newsletter or use of a contact form, certain input fields are marked as “mandatory information.” We use these fields to collect only the data that is necessary for contractual performance or to carry out the request. If you wish, you may also provide us with additional data.
Your personal data will be used and stored to fulfill the contract with you or to complete your request (e.g. creation of a quotation, reply to a contact request) and for advertising purposes (please read point 2). As soon as the personal data is no longer necessary to fulfill the purpose, it is deleted. If statutory retention obligations exist, the data is locked until the retention obligations have expired and it is then deleted. Please note that due to routine data backups a time lag may occur before data is deleted; this may sometimes be significant.
2. Advertising measures: especially email newsletter
You may, at any time, object to the use of your personal data for advertising purposes – for all future advertising – and may do so in writing, by fax, by email or by phone, or you may, at any time, revoke consent provided to us with respect to advertising.
This applies in particular to email newsletters with, for example, information on our products and services. We will only send you email newsletters if you have consented to the use of your data for this purpose or if we have a legitimate interest (especially for direct advertising) in accordance with Article 6(1)(1)(f) GDPR. You may, at any time and for all future email newsletters, unsubscribe by either clicking on the link shown in each newsletter or by contacting us using the specified contact details.
3. Forwarding of data to third parties
As a rule, your personal data is only known to the people involved in processing your request, processing your order and sending the newsletter. Your personal data will only be passed to third parties as is necessary for the purpose of executing the contract, as long as you expressly consented to this or as the data protection legislation permits. However, only the necessary data is passed on in each case.
If this is necessary for the delivery of goods you have ordered, your address data will be passed to transport and logistics companies.
If you use the “automatic debit transfer/direct debit” payment method, we pass your data to the payment service providers selected by you as is necessary to process the payments.
In the event of default of payment, we have the option of passing your data to law firms or to debt collection companies.
In such cases, our data processing is carried out by a service provider that is bound by instructions, that is obligated in accordance with the data protection regulations and that is not permitted to use the data for any other purpose.
4. Rights of data subjects
You have, under certain conditions, the right to obtain information free of charge on the personal data we have stored in relation to you, to have incorrect data amended and to demand the deletion or restriction of the processing as well as the transferability of your personal data.
You may, at any time, object to the use of data for direct advertising; you may also, at any time, for all future direct advertising, object to the use of data on the basis of Article 6(1)(e) or (f) GDPR for reasons arising from your particular situation.
However, in some cases we are not permitted to fully delete user data due to statutory retention obligations. We would also like to point out your right of appeal to the Baden-Württemberg State Commissioner for the Protection of Data and Freedom of Information.
If you have questions in relation to the processing of your personal data, please contact our data protection officer:
EUCHNER GmbH + Co. KG
Data protection officer
70771 Leinfelden-Echterdingen, Germany.
Cookies are small text files that are stored on your computer. Most of the cookies that we use are deleted from your hard drive again at the end of the browser session (called “session cookies”). Other cookies remain on your computer and enable us to recognize your computer at your next visit (called “persistent cookies”). You have the option of viewing our website without cookies. Most browsers accept cookies automatically.
You may revoke the consent you have provided to us at any time or object to the processing of the data. The easiest way to do this is to block cookies from being saved on your hard drive by selecting “Do not accept cookies” in your browser settings. However, this may mean that you will not be able to use all functions on our website to their full capability.
When you visit our page, your access data is stored on the server. This data includes, for example, the browser type and version, the operating system used, the web page previously visited, access date and time of the server request and the file request from the client (file name and URL). We use this data anonymously for statistical analyses, therefore the data is not assigned to the specific user.
The purpose of this data processing is to enable the website to be called and correctly displayed on your device, as well as to optimize our website. A legitimate interest on our part exists in this regard. Article 6(1)(1)(f) of the GDPR as well as section 15 of the German Telemedia Act (TMG) form the basis for the processing.
On our website, we use Matomo (www.matomo.org), a web analysis service from InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand, (“Matomo”), which collects and stores data for optimization and marketing purposes. Fictitious user profiles can be created from this data and analyzed for the same purpose. Cookies can be used for this (see point 5 above); these are saved locally in the cache of the internet browser of the device visiting our website. The cookies facilitate recognition of the internet browser, among other things. The data collected using the Matomo technology (including the fictitious IP address of the device accessing our website) is processed on our servers.
The information generated by the cookie in the fictitious user profile is not used to personally identify the visitor to the website and is not combined with personal data from the bearer of the fictitious name.
Statistical analysis of your use of the website for optimization and marketing purposes constitutes a legitimate interest under the authoritative legal basis of Article 6(1)(f) GDPR.
If you do not consent to the storage and analysis of this data from your visit, you may object to this storage and usage at any time with the click of your mouse on our website. The browser you are using will create an opt-out cookie in this case, which will prevent Matomo from collecting any session data. Please note that if you fully delete your cookies, this will result in the opt-out cookie also being deleted and you may have to activate it again.
8. Use of Google Maps
On this website, we use Google Maps to visually display geographical information and to create route descriptions. Google Maps is a map service operated by Google Ireland Limited, Google Building Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland (“Google”).
When you use Google Maps, Google collects data on your use of the functions of Google Maps, including your IP address. It cannot be ruled out that the information collected may be transmitted to and saved on a Google server in a third country, in particular a server operated by Google’s parent company, Google LLC based at 1600 Amphitheatre Parkway, Mountain View, California, USA.
When you are logged into your Google account, Google can, depending on the account settings, add the processed information to your account and treat it as personal data, see in particular www.google.com/policies/privacy/partners/.
Our allowing the visual display constitutes a legitimate interest within the meaning of the authoritative legal basis of Article 6(1)(f) GDPR.
Further information on the Terms of Service of Google Maps and on data processing by Google is available on the Google web pages, such as:
- www.google.com/intl/en_en/help/terms_maps.html (“Google Maps Terms of Service”)
9. Use of Monotype Web fonts
On our website, we use fonts from “fonts.com,” a service from Monotype GmbH, Werner-Reimers-Straße 2-4, 61352 Bad Homburg, Germany.
In this process, your IP address may be transferred to a Monotype GmbH server and stored within the scope of the usual weblog. Further processing of this information is at the discretion of Monotype GmbH and the corresponding terms and conditions and configuration options are given in the “fonts.com” privacy notice (www.monotype.com/legal/privacy-policy/web-font-tracking-privacy-policy/).
“Fonts.com” is used in the interests of displaying our online offers in a standardized and attractive way. This constitutes a legitimate interest within the meaning of Article 6(1)(f) GDPR.